This year’s crop of Superbowl commercials gets the official Beerbarrel “Meh” rating. Overall, there were far more disappointments than there were home runs. Here’s our quick overview/rundown of some of the high and low lights.
The big, controversial, “Pro Life” ad with Tim Tebow and his mother? Harmless, and more or less boring. Some lady comes on the screen and just starts talking – and I turn my head and start talking to the people I was watching the game with. More or less missed it.
All I’m going to say on this subject is this… there was a stretch of commercials where there was a disturbing lack of pants. Tighty Whities do not belong on television like that. Now those ads… THOSE ads were offensive.
The cheetah print thong in the remake of the Chicago Bears Superbowl Shuffle? Also offensive. (This is what that once feared football team has been reduced to? Shades of Little Richard shilling for Taco Bell back in the 90s.)
One company could save a lot of money by not shooting the same commercial over and over again. You know the one – the one that’s “Too hot for TV”. The “See what happens next on our website” routine gets old after 6-7 years, folks.
The US government ran an advertisement for the upcoming census. And in true bureaucratic form, they spent a lot of money and probably didn’t accomplish anything. (Ok, Ok, I’ll get off the soapbox)
And I’m sorry to have to say this, because I thought the commercial was fantastic. A great joke, and sort of a modernized send up of one of the all time Superbowl commercial greats, but I have a feeling there’s a large chunk of the audience that just did not get the McDonald’s commercial. We closed out 5 thoughts with it on Friday. If you watch the original first, the new one makes a lot more sense.
But hey… At least we got a great game to watch in between the commercials this year!